Brave New World: Up and Running with Social Media – Focus on LinkedIn and Facebook
A very powerful platform, LinkedIn may be the best friend you didn’t know you had when it comes to creating and grooming your online professional presence. In this interactive workshop, we’ll discuss why it is a very useful tool and cover essentials such as profile customisation, completeness, networking strategies, growing your LinkedIn network, or content curation.
Facebook is also a powerful platform to promote your services, but in a different way and to a different audience. The other half of the workshop will be focusing on its pros and cons, how the netiquette is very different than on LinkedIn, and discuss strategies to separate private from professional.
The workshop is designed as an interactive and lively hands-on dive on the platforms and aims at helping you make a better use of social media and/or simply make a decision on whether it is for you or not. Take your questions and experiences, they are welcome!